You will often have multiple ways to communicate a message to another person. Your choice of a communication channel should consider the amount of detail and context the message requires. The richness of a communication channel is determined, in part, by the ability to facilitate rapid, two$-$way feedback.

For example, a class discussion is a richer communication experience than attending a lecture. Richer communication channels are preferred in situations that are emotional or in which misunderstanding is likely or could have serious consequences. This means that an instant message will be richer than because:

You know that the person$$s message is intended directly for you

You can respond immediately to what the person is saying

You are getting many types of information, not just one

Your company is facing hard times, and you must cut your annual expenses by $20\%$ in order to survive. You want to get employee feedback before making this difficult decision. How should you request that feedback? This is a message, so you should:

Visit employees personally and talk with them individually or in small groups

Send out an email to all employees requesting their input

Imagine you are the division manager. You have several teams that report to you. One of the teams is tasked with new product development, which requires a high level of communication and interaction. Which network type should you choose for the communication structure of this team?

Y

Circle

All channel

Wheel