Question: You will write a LinkedIn article where you will demonstrate your thought leadership by discussing the implementation of a digital marketing strategy for a business.

You will write a LinkedIn article where you will demonstrate your thought leadership by discussing the implementation of a digital marketing strategy for a business. Reply to the following questions in writing your article:

  • What are the benefits of implementing an effective content strategy in your marketing strategy?
  • How does personalization fit in this strategy? What are the benefits of personalization?
  • What are the core features of CRM programs? How do they help in managing content?
  • What are some of the KPIs that a business needs to focus on when evaluating a content strategy?

Write at least 400 words for your article.

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