You will write a

minimum $15$ page strategic

analysis of an existing publicly

traded company of your

choice as part of this project.

My recommendation is that

you choose a publicly traded

company that is going through

some tough times or is

struggling with some key

strategic issues. You should

imagine yourselves as part of

the companys top

management team or as a team

of consultants. You will

conduct an in depth study of

the firm, and apply the

concepts, analytical tools, and

frameworks of this course to

analyze its external and

internal environments,

identify the firms strategic

options, and come up with a

set of recommendations to

maximize the firms long

term performance.

Organization of your Final should include the following:

Introduction

Literature Review

Body of your...Your

Chosen Companys

Strategic Analysis

Conclusion

References