You will write a

minimum $15-$ page strategic

analysis of an existing publicly

traded company of your

choice as part of this project.

My recommendation is that

you choose a publicly traded

company that is going through

some tough times or is

struggling with some key

strategic issues. You should

imagine yourselves as part of

the company$$s top

management team or as a team

of consultants. You will

conduct an in$-$depth study of

the firm, and apply the

concepts, analytical tools, and

frameworks of this course to

analyze its external and

internal environments,

identify the firm$$s strategic

options, and come up with a

set of recommendations to

maximize the firm$$s long$-$

term performance.

Organization of your Final should include the following:

Introduction

Literature Review

Body of your...Your

Chosen Company$$s

Strategic Analysis

Conclusion

References