You work for a multinational organization. Your manager is asking you to conduct research on a business problem and create an outline for their business proposal presentation.

Choose one of the following topics:

Topic 1: Employee Retention in U.S. & Canada

Your manager read an article suggesting that many employees are thinking about leaving their jobs when the pandemic ends, and they need your help preparing a pitch to the company's Head of Canada & the U.S. Consider how the company can retain existing staff during and after the pandemic, and be an attractive choice for new employees.

Topic 2: Finding Purpose

Your manager needs your help preparing a pitch to their client, the owner of a small local business. Convince them that purpose matters in their business, and provide appropriate recommendations.

Notes:

• Use The Standing Ovation Outline as a guide.
• Business leaders often ask, "who, what, why, where, when, and how," in no particular order. You MUST consider these questions in your research.
• Each one of these topics should involve a significant amount of research.