Your group project assignment consists of developing a presentation for a case study of a

company's corporate strategy within the context of its industry. Your presentation should be aimed at the top management team, Board of Directors and shareholders of the company.

Your work should include a strategic analysis and address the following points:

$1.$ Introduce the Mandate and recommendation$($s$)$

$2.$ External environment analysis

a$.$ An assessment of industry drivers $($general environment$)$

b$.$ Industry analysis $($relevant strategic models, trends, key success factors, etc.$)$

c$.$ Analysis of the competitive forces

$3.$ Internal environment analysis

a$.$ Resources, capabilities, core competencies

b$.$ Value Chain

$4.$ Evaluation of the current strategic situation

$5.$ Evaluation of strategic options available to the firm

$6.$ Your recommendation for the company's future strategy

$7.$ A brief implementation plan, covering the short$-$term $($the next few months$)$ and the

long$-$term $($the next $3$ to $5$ years$)$