Your marketing plan is your guide to personal brand development. It organizes your thoughts about your competitive advantage, points of difference, and positioning. Your marketing plan will tell what you will market about yourself, to whom, and why. It is your map for planning and measuring your performance, so include as many hard facts as possible, as well as measurable goals and timelines. The plan should be concise, factual, and easy to read.

Review$/$read the materials provided in the linkLinks to an external site. and watch the video.

Submit the following:

Complete the attached worksheets $($Personal Brand Me worksheet and SWOT$/$Pestel Analysis$)$ using the self$-$reflection questions in the Brand Me Assignment document.

Complete written SWOT analysis $(2-3$ pages$)$ and submit it for grading by the due date.