Yummy is a $1B food company with three business units: >> Pizza chain. Annual revenue: $300M >> Retail packaged meals. Annual revenue: $500M >> Soft drinks. Annual revenue: $200M Yummy acquired recently a small vending machine business with annual revenue of only $10M. You are the CEO of Yummy, how would you integrate the new vending machine business? A separate business unit? Or Merge it with one of the existing business unit? If so, which one? Explain your decision

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As the CEO of Yummy integrating the new vending machine business requires careful consideration to maximize synergies and overall business performance ... View the full answer