Question: Zara is considered highly vertically integrated because it owns various layers within its value chain, such as cotton fields and store displays. What are the
Zara is considered highly vertically integrated because it owns various layers within its value chain, such as cotton fields and store displays. What are the benefits of vertical integration? Select all that apply.
By owning different stages of the supply chain, companies can reduce costs.
Integration facilitates better coordination and communication between different stages of the supply chain, leading to smoother operations and reduced lead times.
Vertical integration can reduce dependence on external suppliers, minimizing the risk of supply chain disruptions due to factors such as price fluctuations or shortages.
Empower brands to effectively manage customer relationships.
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