Obtain a transcript of an interview that has already been undertaken. If your university subscribes to online

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Obtain a transcript of an interview that has already been undertaken. If your university subscribes to online newspapers such as ft.com, these are a good source of business related transcripts. Alternatively, typing ‘interview transcript’ into a search engine such as Google or Bing will generate numerous possibilities on a vast range of topics!

a. Examine the transcript, paying careful attention to the questioning techniques used by the interviewer. To what extent do you think that certain questions have led the interviewee to certain answers?

b. Now look at the responses given by the interviewer. To what extent do you think these are the actual verbatim responses given by the interviewee? Why do you think this?

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Related Book For  answer-question

Research Methods For Business Students

ISBN: 9781292208787

8th Edition

Authors: Mark Saunders, Philip Lewis, Adrian Thornhill

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