For the following products, indicate what factor(s) you would use to estimate market potential: a. Yoplait yogurt
Question:
For the following products, indicate what factor(s) you would use to estimate market potential:
a. Yoplait yogurt
b. Rolex watches
c. Apple iPads
d. Toro power riding lawnmowers
e. Ektelon racquetball racquets
f. Nicole Miller designer ties
g. SWATCH watches
h. Tylenol
i. Mary Kay cosmetics
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Estimating market potential for different products involves considering various factors that are relevant to each products target audience industry tr...View the full answer
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Aysha Ali
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ISBN: 9781138951723
12th Edition
Authors: Mark W. Johnston, Greg W. Marshall
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