Develop strategies for a service firm that would enhance the firm's touch and taste appeals.

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Services Marketing: Concepts, Strategies, & Cases

ISBN: 9781285429786

5th Edition

Authors: Douglas Hoffman, John Bateson

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Question Posted: Nov 02, 2022 02:34 AM

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Develop strategies for a service firm that would enhance the firm's touch and taste appeals.

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Services Marketing: Concepts, Strategies, & Cases

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