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Services Marketing: Concepts, Strategies, & Cases(5th Edition)

Authors:

Douglas Hoffman, John Bateson

Free services marketing: concepts, strategies, & cases 5th edition douglas hoffman, john bateson 1285429788,
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Cover Type:Hardcover
Condition:Used

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ISBN: 1285429788, 978-1285429786

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Services Marketing: Concepts, Strategies, & Cases Chapter(s) :

Chapter: 1
Chapter: 2
Chapter: 4
Chapter: 5

    Review Questions:

  • RQ-9   
Chapter: 8
Chapter: 9
Chapter: 10
Chapter: 11
Chapter: 12

    Review Questions:

  • RQ-4   
Chapter: 14

    Review Questions:

  • RQ-8   
Chapter: 15

    Review Questions:

  • RQ-5