Why do you think Treadwell decided to become a multibrand franchisee instead of just staying with KFC?

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Why do you think Treadwell decided to become a multibrand franchisee instead of just staying with KFC?

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Small Business Management Launching and Growing Entrepreneurial Ventures

ISBN: 978-1305405745

18th edition

Authors: Justin G. Longenecker, J. William Petty, Leslie E. Palich, Frank Hoy

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