If your agency/program were a dog, what dog would your key publics say you are? What dog
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If your agency/program were a dog, what dog would your key publics say you are? What dog do you want to be? Do the same for “a car” and “a famous person.”
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Related Book For
Social Marketing Behavior Change For Social Good
ISBN: 9781544351490
6th Edition
Authors: Nancy R. Lee, Philip Kotler
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