Question: 1. How does Skullcandy's new product development activities affect its ability to (a) maximize the fit with customer needs, (b) minimize development cycle time, and

1. How does Skullcandy's new product development activities affect its ability to (a) maximize the fit with customer needs, (b) minimize development cycle time, and (c) control development costs?

2. What are some of the ways that Skullcandy’s size and growth rate influence its development process?

3. What are the advantages of using Computer Aided Design (CAD) and stereolithography to create prototypes of Skullcandy's headphones?

4. If you were advising the top management of Skullcandy about new product development processes, what recommendations would you make?

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