How could the problems with the DaimlerChrysler merger have been avoided? Was the problem one of strategy
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How could the problems with the DaimlerChrysler merger have been avoided? Was the problem one of strategy (ov erexpansion), or was it organizational? Why?
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Strategic Market Management Global Perspectives
ISBN: 9780470689752
1st Edition
Authors: David A. Aaker, Damien McLoughlin
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