Suppose you are an ad-serving company, and you maintain a log of cookie data for ads you
Question:
a. How can you use this data to determine which are the best ads?
b. How can you use this data to determine which are the best ad formats?
c. How could you use records of past ads and ad clicks to determine which ads to send to a given IP address?
d. How could you use this data to determine how well the technique you used in your answer to question c was working?
e. How could you use this data to determine that a given IP address is used by more than one person?
f. How does having this data give you a competitive advantage vis-à-vis other ad-serving companies?
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Step by Step Answer:
a The best ads are those that result in clicks so I would want to know the click rate of th...View the full answer
Answered By
Rustia Melrod
I am a retired teacher with 6 years of experience teaching various science subjects to high school students and undergraduate students. This background enables me to be able to help tutor students who are struggling with the science of business component of their education. Teaching difficult subjects has definitely taught me patience. There is no greater joy for me than to patiently guide a student to the correct answer. When a student has that "aha!" moment, all my efforts are worth it.
The Common Core standards are a useful yardstick for measuring how well students are doing. My students consistently met or exceeded the Common Core standards for science. I believe in working with each student's individual learning styles to help them understand the material. If students were struggling with a concept, I would figure out a different way to teach or apply that concept. I was voted Teacher of the Year six times in my career. I also won an award for Innovative Teaching Style at the 2011 National Teaching Conference.
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