Business Communication Essentials A Skills-Based Approach(7th Edition)

Authors:

Courtland L. Bovee, John V. Thill

Type:Hardcover/ PaperBack / Loose Leaf
Condition: Used/New

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Book details

ISBN: 0133896781, 978-0133896787

Book publisher: Pearson; 7th Edition (January 3, 2015)

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Book Price $0 : Courtland L. Bovee and John V. Thill's 'Business Communication Essentials: A Skills-Based Approach' (7th edition) offers a comprehensive guide to mastering business communication skills vital for today's dynamic and interconnected workplace. This book serves as a crucial resource for readers seeking to understand and apply key communication strategies through a methodical skill-based framework. The text delves into the essentials of crafting messages, engaging in effective interpersonal communication, and utilizing digital platforms for business communication. Important technical terms and concepts like audience analysis, tone adjustment, and non-verbal communication are thoroughly explored. Additionally, the book emphasizes the role of technology in enhancing communication efficiency, with particular attention to digital media strategies and collaboration tools. Critical thinking in communication scenarios forms a core part of the discourse, helping readers develop practical solutions. The solution manual and the answer key that accompany the book provide learners with valuable resources to test their understanding and apply knowledge effectively. Furthermore, the detailed table of content acts as a roadmap for learners to navigate the essentials of business communication systematically. The book's reception has been positive, with educators and professionals lauding its practicality and clear presentation of concepts. 'Business Communication Essentials' is not just a textbook, but an interactive guide designed to build proficiency in professional communication through active learning and application. Recognized as a cheap but valuable resource, this book complements classroom learning effectively.

Customer Reviews

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Aaron Shepherd
5.0
This book is an excellent resource for anyone looking to improve their business communication skills. The 7th edition has wonderfully clear explanations and practical examples that make complex concepts easy to understand and apply. My order arrived quickly and was well-packaged, ensuring that the book was in perfect condition. Plus, I got an extra discount with my subscription, which was a great bonus!