Digital Marketing, Strategy Implementation And Practice(5th Edition)
Authors:
Dave Chaffey, Fiona Ellis Chadwick, Kevin Johnston, Richard Mayer
In Stock: 1 Left
Shipment time
Expected shipping within 2 - 3 DaysPopular items with books
Total Price:
$0
Solution Manual Includes
Price:
$9.99
Book details
ISBN: 0273746103, 9780273746102
Book publisher: Pearson
Book Price $0 : Digital Marketing: Strategy, Implementation, and Practice, authored by Dave Chaffey, Fiona Ellis-Chadwick, Kevin Johnston, and Richard Mayer, serves as an exhaustive compendium on the methodologies and frameworks that define modern digital marketing. Aimed at both practitioners and scholars, the book delves into strategies essential for crafting and executing effective digital marketing plans. The authors provide in-depth discussions on topics such as search engine optimization, pay-per-click advertising, social media strategy, and data analytics. With case studies and real-world examples, the book demonstrates how digital channels can be leveraged for branding, customer engagement, and conversion rate optimization. The solution manual and answer key assist readers in understanding complex concepts and the table of content provides easy navigation through topics like online consumer behavior, digital strategy formulation, and implementation. Through its extensive coverage of digital marketing technologies and best practices, the work is regarded as a fundamental resource for students and professionals alike, earning praise for its clarity and comprehensiveness. The latest edition incorporates recent trends in digital marketing, such as advancements in artificial intelligence and machine learning, reflecting the rapid evolution of marketing technologies and their application in the industry. Cheap and user-friendly, this manual facilitates student understanding through clear, straightforward explanations.
Customers also bought these books (18)
Marketing management - 14th Edition
Philip Kotler
ISBN: 9780273753360, 132102927, 273753363, 978-0132102926
$0 $14.98
Operations And Supply Chain Management - 14th Edition
F. Robert Jacobs
ISBN: 007782492X, 978-0077824921
$66.99 $95.70
Financial management theory and practice - 12th Edition
Eugene F. Brigham and Michael C. Ehrhardt
ISBN: 978-0030243998, 30243998, 324422695, 978-0324422696
$0 $11.00
Digital Signal Processing - 3rd Edition
Jonh G. Proakis
ISBN: 978-0133737622, 133737624, 978-013373762
$0 $52.14
International marketing - 15th Edition
Philip R. Cateora
ISBN: 9789339204464, 9780073529943, 9339204468, 007352994X, 978-0077446956
$0 $76.99
Marketing Mistakes And Successes - 11th Edition
James F. Dartley
ISBN: 978-0470169810, 0470169818
$0 $28.16
Customer Relationship Management - 2nd Edition
Roger J Baran
ISBN: 1138919527, 9781138919525
$0 $42.50
Understanding Consumer Decision Making - 1st Edition
Thomas J Reynolds
ISBN: 1135693153, 9781135693152
$102.2 $146.00
Fundamentals Of Corporate Finance - 12th Edition
Stephen A Ross
ISBN: 1260091902, 9781260091908
$0 $42.99
Managing Financial Institutions Markets And Sustainable Finance - 1st Edition
Elizabeth S Cooperman
ISBN: 1317480147, 9781317480143
$0 $42.00
Corporate Financial Accounting - 12th edition
Carl S. Warren
ISBN: 1305041399, 1285078586, 978-1-133-9524, 9781133952428, 978-1305041394, 9781285078588, 1-133-95241-0, 978-1133952411
$81.2 $116.00
Baby Sees Shapes Circles A Totally Mesmerizing High Contrast Book For Babies - 1st Edition
Akio Kashiwara
ISBN: 4056210683, 978-4056210682
$0 $6.65
Popular Among Students (14)
College Accounting Chapters 1-12 With Study Guide And Working Papers - 13th Edition
Jeffrey Slater
ISBN: 0133866300, 9780133866308
$0 $54.33
Financial Markets And Institutions - 5th Edition
Peter Howells
ISBN: 0273709194, 9780273709190
$0 $4.45
International Finance A Practical Perspective - 1st Edition
Adrian Buckley
ISBN: 0273731866, 9780273731863
$63.67 $90.95
Lust And Love Is It More Than Chemistry - 1st Edition
Gabriele Froba Se
ISBN: 0854048677, 978-0854048670
$0 $9.74
Digital Marketing Strategy Implementation And Practice - 7th Edition
Dave Chaffey
ISBN: 1292241578, 1292241624, 9781292241579, 9781292241623
$56.38 $80.54
The New Marketing Hoe To Win In Digital Age - 1st Edition
Cheryl Burgess
ISBN: 1526490102, 152973830X, 9781526490100, 9781529738308
$0 $73.59
How To Draw Fashion Flats A Practical Guide To Fashion Technical Drawing - 1st Edition
Irina V Ivanova
ISBN: 0984356029, 978-0984356027
$0 $14.48
Get Different Marketing That Can Not Be Ignored - 1st Edition
Mike Michalowicz
ISBN: 0593330633, 978-0593330630
$0 $26.00
How To Launch A Staffing Agency Plan To Profits In 90 Days Or Less - 1st Edition
Suky Sodhi
ISBN: 1946694967, 978-1946694966
$0 $19.97
Proceedings Of The Twenty Sixth Annual Conference On Taxation Under The Auspices Of The National Tax Association Held At Phoenix Arizona October 19 1933 -
W G Query
ISBN: 0260006459, 9780260006455
$0 $24.00
Lessons On Wealth Roadmap To Financial Independence And How To Secure Your Wealth - 1st Edition
Jeannie Benson
ISBN: 979-8846907232
$0 $47.41Customer Reviews
Trusted feedback from verified buyers
October 1, 2023
September 18, 2023
August 5, 2023
July 25, 2023
June 15, 2023