Media Management(5th Edition)
Authors:
C. Ann Hollifield, Jan LeBlanc Wicks, George Sylvie, Wilson Lowrey
Type:Hardcover/ PaperBack / Loose Leaf
Condition: Used/New
In Stock: 1 Left
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Book details
ISBN: 1138901024, 978-1138901025
Book publisher: Routledge
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Customer Reviews
Trusted feedback from verified buyers
BS
Media Management, 5th Edition is top-notch! As a media studies professor, I constantly search for resources that effectively balance both theory and real-world applications. This book does it beautifully, offering deep insights into industry practices with clear examples. It's a must-have for anyone serious about media management. Plus, it arrived quickly and was well-packaged—always a bonus when ordering online! I'm delighted to have this in my arsenal of teaching tools.
JB
The book covers a lot of ground in media management and does it pretty well. It's very informative and keeps you engaged with up-to-date case studies. I got an extra discount with my subscription, so the purchase felt even better! Definitely a solid resource, though a few sections felt a teensy bit dense for my taste. Nonetheless, it's a valuable addition to anyone's media management book collection.


































