Professional Selling(2nd Edition)
Authors:
Dawn Deeter-Schmelz , Gary Hunter , Terry Loe; Ryan Mullins , Gregory Rich, Lisa Beeler, Wyatt Schrock
In Stock: 2 Left
Shipment time
Expected shipping within 2 - 3 DaysPopular items with books
Total Price:
$76.99
Solution Manual Includes
Price:
$9.99
Book details
ISBN: 1948426544, 1948426552, 9781948426541, 9781948426558
Book publisher: SAGE Publications, Inc
Book Price $76.99 : The book 'Professional Selling' by Dawn Deeter-Schmelz and colleagues, presents a comprehensive guide to the principles and practices essential in the dynamic field of professional sales. In its second edition, the text delves deeply into intricate sales techniques and methodologies, while elucidating strategies for building enduring customer relationships. It is a vital resource for professionals looking to develop expertise in sales force effectiveness and customer engagement strategies. Notably, this edition features an updated table of contents that aligns with the latest industry trends and practices in consultative selling, a critical skill for today's successful sales professionals. The authors provide a detailed solution manual and answer key, facilitating a robust understanding of complex sales scenarios, which is beneficial for both newcomers and seasoned sales practitioners. Key themes include ethical selling, strategic account management, and the utilization of technology in sales processes. The text is well-received for its practical application of sales concepts, making it a trusted resource in academic and professional settings. Its blend of theory and practical application provides a solution-based approach to understanding buyer behavior, sales strategies, and negotiation skills. Through its detailed exposition on sales strategies, it serves as an invaluable guide for those aiming to excel in sales management and leadership. The book's reception is positive, praised particularly for its engaging narrative style and the cognitive tools it offers to become adept in the art of selling. The authors’ focus on providing cheap educational resources enhances accessibility for diverse audiences.
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