Satisfaction Guaranteed
Authors:
Karelia Stetz Waters
In Stock: 1 Left
Shipment time
Expected shipping within 2 - 3 DaysPopular items with books
Total Price:
$0
Book details
ISBN: 1538735520, 978-1538735527
Book publisher: Forever (June 1, 2021)
Book Price $0 : 'Satisfaction Guaranteed' by Karelia Stetz Waters is a compelling narrative that explores the intricacies of customer satisfaction, service excellence, and business strategy, making it a valuable resource for professionals and students in marketing and business management. The book delves into key themes such as consumer psychology, service quality, and the implementation of customer relationship management (CRM) methodologies to ensure sustained business growth. Central to the plot is the journey of the protagonist, who navigates the challenges of improving service delivery through innovative problem-solving techniques and leveraging data analytics to meet evolving customer expectations. The book’s structure includes a comprehensive table of content that systematically guides readers through theoretical frameworks and practical case studies, enhancing understanding and application. Additionally, the inclusion of a detailed solution manual and an Answer Key enables readers to test their knowledge and apply concepts effectively, supporting both self-study and academic instruction. Praised for its clear articulation and actionable insights, 'Satisfaction Guaranteed' has garnered positive reception for bridging the gap between theory and practice in service management. Waters employs contemporary methodologies, such as Six Sigma and Total Quality Management (TQM), interwoven with real-world examples that illustrate the transformative impact of customer satisfaction strategies. This text is an essential guide for anyone seeking to master customer-centric business models and improve service efficiency in competitive markets. This volume is a cheap option for students needing clear guidance paired with an educational solution manual.
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September 15, 2023