The Operational Excellence Library Mastering Search Engine Marketing(1st Edition)

Authors:

Gerardus Blokdyk The Art Of Service

Type:Hardcover/ PaperBack / Loose Leaf
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ISBN: 1038874254, 978-1038874252

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Book Price $104.3 : Unlock the Secrets to Dominating Search Engine Marketing: The Ultimate Guide to Operational ExcellenceAre you tired of throwing money at Search Engine Marketing (SEM) without seeing real results? Do you struggle to understand the complexities of SEM and how to optimize your campaigns for maximum ROI? Look no further. This comprehensive guide, part of the Operational Excellence Library, provides the most important questions to ask about SEM, along with long and detailed solutions, case studies, practical examples, actionable steps, and unique perspectives from personal experiences. Inside, you'll discover:- The essential questions to ask about SEM, including how to set up and structure your campaigns, how to conduct keyword research, and how to optimize your ad copy and landing pages- Detailed solutions to each question, including step-by-step workflows, timelines, and responsibilities for each step- Real-world case studies and practical examples that demonstrate how to apply the concepts and strategies in real-world scenarios- Actionable steps and takeaways that you can apply immediately to improve your SEM campaigns- Unique perspectives and insights from the author's personal experiences, including successes and failuresBut that's not all. This book also comes with an accompanying self-assessment digital downloadable tool that allows you to assess your current SEM maturity and identify areas for improvement. With this tool, you'll be able to:- Assess your current SEM capabilities and identify gaps in your knowledge and skills- Develop a customized plan to improve your SEM maturity and achieve your goals- Track your progress and measure the effectiveness of your SEM campaignsBy combining the insights and strategies in this book with the self-assessment tool, you'll be able to:- Improve the effectiveness of your SEM campaigns and increase your ROI- Stay ahead of the competition and dominate your market- Achieve operational excellence in your SEM efforts and drive long-term successDon't just take our word for it. This book has been praised by industry experts and practitioners alike for its comprehensive and practical approach to SEM. So why wait? Order your copy today and start achieving the SEM success you deserve.