The data in this case come from the financial reports of Priceline.com* *We are a leading global

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The data in this case come from the financial reports of Priceline.com*

The data in this case come from the financial reports

*€˜€˜We are a leading global online travel company that offers our customers a broad range of travel services, including hotel rooms, car rentals, airline tickets, vacation packages, cruises and destination services.€™€™ 10-K

The data in this case come from the financial reports

PRICELINE.COM INCORPORATED SELECTED CONSOLIDATED STATEMENTS
OF CHANGES IN STOCKHOLDERS€™ EQUITY
Accumulated Deficit In Thousands
12-31-08 ............$ 913,033
12-31-07 ............1,106,506
12-31-06 ............1,262,033
12-31-05 ............1,334,572
1-1-05 .............1,525,447
Required
a. 1. Compute the current ratio for 2008, 2007, and 2006. Comment.
2. Compute the debt ratio for 2008, 2007, and 2006. Comment.
3. Total revenues€”Prepare a horizontal common-size€”use 2005 as the base. Comment.
4. Gross profit€”Prepare a horizontal common-size€”use 2005 as the base. Comment.
5. Net income€”Prepare a horizontal common-size€”use 2005 as the base. Comment.
6. Net cash provided by operating activities€”Prepare a horizontal common-size€”use 2005 as the base. Comment.
7. Compute the operating cash flow/total debt for 2008, 2007, and 2006. Comment.
8. Accumulated deficit€”(2006€“2008). Comment on the trend.
b. Give an overallcomment.

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