There were many important developments in the 1970s that set the stage for advertising in the Reagan

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There were many important developments in the 1970s that set the stage for advertising in the Reagan era. Which of these developments are likely to have the most enduring effects on advertising practice in the future?

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Advertising and Integrated Brand Promotion

ISBN: 978-0538473323

6th edition

Authors: Thomas O'Guinn, Chris Allen, Richard Semenik

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Question Posted: Apr 19, 2016 11:39 AM

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There were many important developments in the 1970s that set the stage for advertising in the Reagan

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Advertising and Integrated Brand Promotion

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