To discourage people from signing up at the Promise Cash Center site discussed in Exercise 3, write
Question:
Consider these questions as you draft your article:
1. What evidence will you use? Research outside sources to support your view. Include data, expert opinion, and examples where relevant.
2. How will you organize your article—directly or indirectly?
3. What will you write up front to capture and keep the reader’s attention?
4. How will you address potential obstacles or objections from readers?
5. What is a catchy title for your article?
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Related Book For
Business Communication In Person, In Print, Online
ISBN: 978-1111533168
8th edition
Authors: Amy Newman, Scot Ober
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