What are the defining characteristics of the luxury goods industry? What is the industry like?
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Market size and growth rate The total luxury market is approximately 220 billion and is expected to grow by average 7 to 8 percent annually through 2015 to reach a staggering 350 billion Most of that ...View the full answer
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Related Book For
Crafting and Executing Strategy The Quest for Competitive Advantage
ISBN: 978-0078029509
19th edition
Authors: Arthur Thompson, Margaret Peteraf, John Gamble, A. J. Strickland III
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