What is the concept of market similarity and how does it apply to companies that target foreign

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What is the concept of market similarity and how does it apply to companies that target foreign markets?

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E Marketing

ISBN: 978-0132953443

7th edition

Authors: Judy Strauss, Raymond Frost

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Question Posted: Nov 26, 2015 02:13 AM

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What is the concept of market similarity and how does it apply to companies that target foreign

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E Marketing

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