What type of channel conflict is likely to be caused by dual distribution, and what type of

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What type of channel conflict is likely to be caused by dual distribution, and what type of conflict can be reduced by direct distribution? Why?

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Marketing The Core

ISBN: 978-0078028922

5th edition

Authors: Roger A. Kerin, Steven W. Hartley, William Rudelius

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Question Posted: Nov 06, 2013 06:12 AM

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What type of channel conflict is likely to be caused by dual distribution, and what type of

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Dual distribution is very difficult for a company to ...View the full answer

Marketing The Core

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