What types of problems does a weak product cause in a product mix? Describe the most effective

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What types of problems does a weak product cause in a product mix? Describe the most effective approach for avoiding such problems.

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Foundations of Marketing

ISBN: 978-0547154565

3rd Edition

Authors: William M. Pride, O. C. Ferrell

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Question Posted: Sep 04, 2012 06:39 AM

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What types of problems does a weak product cause in a product mix? Describe the most effective

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Weak products reduce an organizations profitability in several ways First they drain resources that ...View the full answer

Foundations of Marketing

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