Question: Which distribution strategy-intensive, selective, or exclusive-is used for the following products and why? (a) Piaget watches, (b) Acura automobiles, and (c) Snickers chocolate bars.

Which distribution strategy-intensive, selective, or exclusive-is used for the following products and why?
(a) Piaget watches,
(b) Acura automobiles, and
(c) Snickers chocolate bars.

Step by Step Solution

3.53 Rating (174 Votes )

There are 3 Steps involved in it

1 Expert Approved Answer
Step: 1 Unlock

a Piaget watches Selective because it is an upscale brand ... View full answer

blur-text-image
Question Has Been Solved by an Expert!

Get step-by-step solutions from verified subject matter experts

Step: 2 Unlock
Step: 3 Unlock

Document Format (1 attachment)

Word file Icon

1178-B-M-P-D(553).docx

120 KBs Word File

Students Have Also Explored These Related Marketing Questions!