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Marketing An Introduction(5th Canadian edition)
Authors:
Philip Kotler, Valerie Trifts, Lilly Gary Armstrong
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Book details
ISBN-10: 133581586, 978-0133373141, 133373142, 978-0133508796, 013350879X, 978-0133581584
ISBN-13: 978-0133581584
Book publisher: Pearson Education Canada
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