Which one of the following is not a factor in determining a company's unit sales and market
Question:
a. The number of camera models, length of warranty period and tech support budget
b. Whether a company's credit rating is B or better and how many special utility features it has incorporated into its cameras
c. The size of the promotional discount offered during special promotions each quarter
d. Wholesale selling prices and the number of retailers stocking the company's lines of cameras
e. P/Q ratings and advertising
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Option b Whether a companys credit rating is B or bette...View the full answer
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ISBN: 978-0538745482
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Authors: Albrecht Stice, Stice Swain
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