1. Evaluate Microsoft's product and marketing evolution over the years. What has the company done well, and...

Question:

1. Evaluate Microsoft's product and marketing evolution over the years. What has the company done well, and where did it falter?
2. Evaluate Microsoft's recent expansions into areas such as search engines and smart phones. Do you think these are good areas of growth for Microsoft? Why or why not?
Fantastic news! We've Found the answer you've been seeking!

Step by Step Answer:

Related Book For  answer-question

Marketing Management

ISBN: 978-9332557185

15th edition

Authors: Philip T. Kotler, Kevin Lane Keller

Question Posted: