1. What are the four steps in the screening process? 2. Identify the main factors to investigate...

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1. What are the four steps in the screening process?
2. Identify the main factors to investigate when identifying the basic appeal of a market or site for operations.
3. How do transport costs and country image affect the location decision?

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International Business The Challenges of Globalization

ISBN: 978-0133063004

7th edition

Authors: John J. Wild, Kenneth L. Wild

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Question Posted: Jan 18, 2017 09:41 AM

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1. What are the four steps in the screening process? 2. Identify the main factors to investigate...

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1 First a company must identify a locations basic appeal This is true whether determining basic demand for a companys product or determining basic ava...View the full answer

International Business The Challenges of Globalization

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