A researcher investigating the general happiness of respondents in a particular age and socioeconomic group is considering

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A researcher investigating the general happiness of respondents in a particular age and socioeconomic group is considering using the following two questions in a questionnaire:
a. All things considered, how happy would you say you were these days? Would you say that you were very happy, pretty happy, or not too happy?
b. All things considered, how would you describe your marriage? Would you say your marriage is very happy, pretty happy, or not too happy?
What are some concerns you might have about the order in which these questions might be asked? Which order would you suggest?
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Marketing Research

ISBN: 978-1118156636

11th edition

Authors: David A. Aaker, V. Kumar, Robert Leone, George S. Day

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