Describe the three strategies available regarding the number of intermediaries and discuss the types of products for

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Describe the three strategies available regarding the number of intermediaries and discuss the types of products for which each is appropriate.

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Principles of Marketing

ISBN: 978-0132167123

14th Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Jan 21, 2012 02:26 AM

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Describe the three strategies available regarding the number of intermediaries and discuss the types of products for

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Three strategies are available intensive distribution exclusive distribution and selective distribut...View the full answer

Principles of Marketing

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