Develop a Marketing Plan in which describe the following: executive summary, mission statement, objectives, target markets, market

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Develop a Marketing Plan in which describe the following: executive summary, mission statement, objectives, target markets, market potential, market potential, competitive analysis, formulating the marketing strategy, implementation and measurement, positioning statement, managerial abilities, Social Responsibility, ethical marketing and conclusion.
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Taxes And Business Strategy A Planning Approach

ISBN: 9780132752671

5th Edition

Authors: Myron Scholes, Mark Wolfson, Merle Erickson, Michelle Hanlon

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