Question: Do you consider informed consent necessary for Anjalis research project? If informed consent were necessary, how should she go about obtaining it? Anjali, was in

Do you consider informed consent necessary for Anjali’s research project? If informed consent were necessary, how should she go about obtaining it?

Anjali, was in her final year of study for an undergraduate business degree at an Indian university. She was very keen to explore the online image of India as a tourism estimation for her research project. Her review of the literature had highlighted that the destination image concept was considered important for the overall success of tourism initiatives (Tasci and Gartner 2007).

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