Doing business in emerging markets involves strategies that are often distinct from those of other international venues.

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Doing business in emerging markets involves strategies that are often distinct from those of other international venues. What types of business approaches can firms use when doing business in emerging markets?

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International Business and the New Realities

ISBN: 978-0136090984

2nd Edition

Authors: S. Tamer Cavusgil, Gary Knight, John R. Riesenberger

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Question Posted: Nov 27, 2012 06:50 AM

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Doing business in emerging markets involves strategies that are often distinct from those of other international venues.

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Firms aspiring to do business in emerging markets need to adapt strategies and tactics ...View the full answer

International Business and the New Realities

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