Question: Examine the DDB data in Tables 1A through 6A. Which demographic variables are most closely associated with watching the following types of shows on a

Examine the DDB data in Tables 1A through 6A. Which demographic variables are most closely associated with watching the following types of shows on a regular basis? What would explain this association? Which contributes most to causing this enjoyment?
a) News
b) Children’s shows
c) Home improvement
d) Sports

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a News Low High Marital Status Separated 416 Widowed 588 Married 544 Female Respondents Spouses Work Level Employed PartTime 361 UnemployedRetired 643 ... View full answer

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