Explain the two opposing forcescost reduction and adaptation to local marketsthat firms must deal with when they

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Explain the two opposing forces—cost reduction and adaptation to local markets—that firms must deal with when they go global.

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Strategic Management Text and Cases

ISBN: 978-1259196553

7th edition

Authors: Gregory Dess, Tom Lumpkin, Alan Eisner, Gerry McNamara

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Question Posted: Sep 03, 2015 06:54 AM

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Explain the two opposing forcescost reduction and adaptation to local marketsthat firms must deal with when they

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As firms go global they gain an ability to reduce costs by exploiting economies of scale reducing co...View the full answer

Strategic Management Text and Cases

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