Explain the ways in which companies can establish an online marketing presence.

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Principles of Marketing

ISBN: 978-0132167123

14th Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Jan 21, 2012 02:18 AM

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Explain the ways in which companies can establish an online marketing presence.

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Companies can conduct online marketing in any of the four ways shown in Figure 1 Creating a Web site ...View the full answer

Principles of Marketing

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