Food For Life makes health foods for active, outdoor people. Their three basic products are whey powder,
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There is an equal number of each consumer type (for simplicity, one of each type). What pricing (profit-maximizing) strategy (among pricing separately, pure bundling, and mixed bundling) would you recommend to Food For Life? Why? Only bundles of all three products need to be considered.
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Related Book For
Managerial Economics Theory Applications and Cases
ISBN: 978-0393912777
8th edition
Authors: Bruce Allen, Keith Weigelt, Neil A. Doherty, Edwin Mansfield
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