How could a Web-based retailer determine the level of saturation for its product category? What should this

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How could a Web-based retailer determine the level of saturation for its product category? What should this retailer do to lessen the impact of the level of saturation it faces?
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Retail Management A Strategic Approach

ISBN: 978-0132720823

12th edition

Authors: Barry R. Berman, Joel R. Evans

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