How does an industrial product differ from a consumer product? Discuss the types of industrial products and

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How does an industrial product differ from a consumer product? Discuss the types of industrial products and provide an example of each.

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Principles of Marketing

ISBN: 978-0136079415

13th Edition

Authors: Philip Kotler, Gary Armstrong

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Question Posted: Nov 12, 2012 07:38 AM

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How does an industrial product differ from a consumer product? Discuss the types of industrial products and

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Industrial products are those purchased for further processing or for use in conducting a business T...View the full answer

Principles of Marketing

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