Juanita maintains the only greenhouse in isolated Point Barrow, Alaska, and therefore has a monopoly on the

Question:

Juanita maintains the only greenhouse in isolated Point Barrow, Alaska, and therefore has a monopoly on the sale of fresh flowers. Her hired-gun statistician estimates that the elasticity of demand for her flowers is -0.5. Explain intuitively how you know that Juanita cannot be maximizing profits.