Next year, Broadway Productions will move its headquarters from Manhattan to Stamford, Connecticut, in the building where

Question:

Next year, Broadway Productions will move its headquarters from Manhattan to Stamford, Connecticut, in the building where Tri-City Bank occupies the first floor. The bank hopes to secure many Broadway Productions employees as customers and has conducted a survey to determine their banking habits. The handwritten figures on the questionnaire in Figure 26 show the number of respondents who checked each alternative.
a. Is a table needed to present the information in Question 1?
b. Would any cross-tabulation analyses help readers understand the data in this questionnaire? Explain.
In Figure 26
1. Do you currently have an account at Tri-City Bank?
58 yes
__170__ no
2. At which of the following institutions do you currently have an account?
(Please check all that apply.)
__201__ commercial bank
__52__ employee credit union
__75__ savings and loan association
__6_ other (please specify: _________________________________________________)
__18__ none
3. In terms of convenience, which one of the following bank locations do you consider most important in selecting your main bank?
__70__ near home
__102__ near office
__12__ near shopping
__31__ on way to and from work
__13__ other (please specify: _________________________________________________)
4. How important do you consider each of the following bank services?
Question Continue In Next Page.

5. If you have changed banks within the past three years, what was the major reason for the change?
__33__ relocation of residence
__4__ relocation of bank
__18__ dissatisfaction with bank service
__7__ other (please specify: _________________________________________________)
c. Construct a table that presents the important information from Question 4 of the questionnaire in a logical, helpful, and efficient manner. Give the table an appropriate title and arrange it in final report format.