Question: Reference the website for the American Customer Satisfaction Index (ACSI) at www.theacsi.org and write a brief summary describing how the numerical ACSI value is determined.

Reference the website for the American Customer Satisfaction Index (ACSI) at www.theacsi.org and write a brief summary describing how the numerical ACSI value is determined. Also, select an industry or service sector and pick two companies, one with a high ACSI and one with a relatively low ACSI; using your own knowledge and research about the companies, explain why you think they have different ACSI values.

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